The Cannabis Business Coach Podcast Episode 19: Kristin Jordan - Acreage Holdings
The Cannabis Business Coach Michael Zaytsev interviews and coaches the dynamic and dedicated Kristin Jordan who currently works as Director of Real Estate for large multistate operator, Acreage Holdings.
Committed cannabis justice champion, Kristin Jordan is also the Founder of The Maze, a cannabis community event calendar and Mannada, an events production company.
Kristin's also Founder of the Asian Cannabis Roundtable and a Co-Founder of New York based 501(c)3 nonprofit, the Cannabis Cultural Association.
In this episode, we cover a lot of topics!
In the Executive Coaching portion, we work on how to promote yourself in an authentic and effective way.
In this episode we discuss:
Kristin shares her story of going from covert consumer to fierce advocate of Cannabis.
How High NY events and Steve DeAngelo’s book, The Cannabis Manifesto inspired Kristin
Why it's so important that people in the “legacy” or unregulated market have an opportunity to transition into the legal, regulated industry.
Kristin’s proactive approach, "It's a new industry. If we want something to happen in this industry, we have to do it ourselves."
Why East Coast Cannabis is different from West Coast's Cannabis culture
Living through Covid19 in NYC
Racism within the Cannabis community
Executive Coaching portion focuses on the question of becoming a better self promoter
Resources:
The Cannabis Business Book - Michael Zaytsev - The Cannabis Business Coach
Subscribe to “The Cannabis Business Coach Podcast” now on Apple, Spotify, Google Podcasts, or on YouTube.
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The Cannabis Business Coach Podcast Episode 18: Neil Kaufman - Kaufman & Associates
The Cannabis Business Coach Michael Zaytsev interviews and coaches Neil Kaufman, the managing partner of Kaufman & Associates, LLC. Neil brought his 30 years of experience in corporate and securities Law into Cannabis a few years ago. Neil formerly served as Chairman of the Board of a Nasdaq-listed technology company and is a 2019 Superlawyer.
We discuss raising capital for Cannabis businesses, the due diligence process, and how the Cannabis business playing field is starting to look increasingly similar to other industries.
In this episode we discuss:
Getting involved with a NY license application years ago
The differences between management teams and the level of professionalism in the industry now vs 5 years ago
Why Cannabis isn’t so different from any other industry these days, especially in terms of raising capital
What serious investors understand about the due diligence process for Cannabis investing
How the Cannabis industry is like the tech boom & bubble of the 90s
The challenge of learning about the Cannabis industry & getting involved
The revelation that the Cannabis industry is recession proof
Resources:
The Cannabis Business Book - Michael Zaytsev - The Cannabis Business Coach
Subscribe to “The Cannabis Business Coach Podcast” now on Apple, Spotify, Google Podcasts, or on YouTube.
Video of this episode below:
The Cannabis Business Coach Podcast Episode 17: Shanon Jaramillo - Cannabis NM Staffing
The Cannabis Business Coach Michael Zaytsev interviews and coaches Shanon Jaramillo, Founder of Cannabis NM Staffing.
Shanon brought her 20 years of experience in recruitment, development, and retention in the restaurant, retail, banking, insurance, and education industries into Cannabis. She is an award-winning entrepreneur, having been recognized with the New Mexico Essie Award for Best Ancillary Cannabis Business in 2019 and the 2020 Women in Business Development Award which honors women who use their experience to guide and mentor employees. We discuss the state of New Mexico Cannabis, how to become a standout, 5 star Cannabis job candidate, and more.
We go deep in the coaching session (37:33) diving into many topics including imposter syndrome, facing the unknown, and the penalties of leadership.
In this episode we discuss:
Transitioning careers into Cannabis after being a lifelong advocate
The evolution and current status of the New Mexico Cannabis market
A common mistake Cannabis employers make when hiring and growing their teams
How to work through those tough moments as an entrepreneur when you want to give up
How to stand out as a Cannabis job applicant
Shanon’s experience on New Mexico Governor Michelle Lujan-Grisham’s Working Group for Legalization in 2019
The importance of protecting your mental health and why knowing your mission is key
Resources:
The Cannabis Business Book - Michael Zaytsev - The Cannabis Business Coach
Subscribe to “The Cannabis Business Coach Podcast” now on Apple, Spotify, Google Podcasts, or on YouTube.
Video of this episode below:
The Cannabis Business Coach Podcast Episode 16: Heather Cabot - The New Chardonnay
The Cannabis Business Coach Michael Zaytsev interviews and coaches Heather Cabot. Heather is an author, award-winning journalist, former ABC News correspondent and anchor. Her latest book, "The New Chardonnay" examines how marijuana went mainstream.
Heather shares her story of going from an absolute Cannabis outsider to being inspired to write a book about Cannabis. She spent 3 years traveling the country and Canada, interviewing dozens of people in the industry to understand who and what was behind the stunning rebranding of marijuana.
In the coaching portion, Mike Z helps Heather find greater self-acceptance and peace when dealing with the uncertainty of living in a covid19 world.
In this episode we discuss:
The inspiration for Heather’s book and its origin story
Diving into the world of Cannabis as a complete outsider and the benefit of having a beginner’s mind
How a conversation with legendary investor Jeanne Sullivan lead Heather to attend MJBizCon & the importance of showing up
The importance of following advice from those who are in the know
Touring Canopy Growth’s edibles factory with Canopy Growth’s former CEO, Bruce Linton and Snoop Dogg’s business partner, Ted Chung
How Heather’s kids were embarrassed that mom was writing a book about Cannabis and why they eventually came around
Why everyone, and especially parents, need to learn about Cannabis as it becomes more and more normalized
Speaking to your kids about Cannabis
Managing the uncertainty of living in a covid19 world
Resources:
The New Chardonnay: The Unlikely Story of How Marijuana Went Mainstream - Heather Cabot
The Cannabis Business Book - Michael Zaytsev - The Cannabis Business Coach
Subscribe to “The Cannabis Business Coach Podcast” now on Apple, Spotify, Google Podcasts, or on YouTube.
Video of this episode below:
The Cannabis Business Coach Podcast Episode 15: Vladimir Bautista - Happy Munkey
The Cannabis Business Coach Michael Zaytsev interviews and coaches Vladimir Bautista, the Co-Founder of Happy Munkey, one of New York's most influential Cannabis lifestyle brands.
Vlad shares the story of his come-up and the motivation for starting Happy Munkey, which has quickly become internationally known for its high end, yet very inclusive Cannabis events. Combining his background in music and hospitality with his wide network, Vlad and Happy Munkey have become a powerful force of Cannabis community connection. Recently, the Happy Munkey team has been creating original media content which can sometimes be overwhelming when there are so many creative angles and avenues to explore. Vlad shares about Happy Munkey's plans for the future as well as the philosophy that drives him in his work.
In this episode we discuss:
How a trip to Amsterdam inspired the birth of Happy Munkey
Being embraced by the OGs, receiving and providing mentoring and support to others in the Cannabis community
The silver linings of an otherwise hectic 2020
The future of legalization in NY and the East Coast
Becoming a voice for and leader of NYC Cannabis culture, and the uniqueness of that culture
That last thing in Cannabis that made Vlad say “WOW!”
Happy Munkey’s plans for the future
Resources:
The Cannabis Business Book - Michael Zaytsev - The Cannabis Business Coach
The Hero with a Thousand Faces (The Collected Works of Joseph Campbell)
Subscribe to “The Cannabis Business Coach Podcast” now on Apple, Spotify, Google Podcasts, or on YouTube.
Video of this episode below:
